Modern Webspace
Thursday, February 15, 2007
  How to Save Money on SEO & SMO

Thinking about hiring a search engine optimization (SEO) guru? I've said it here before, SEO is voodoo. SMO (Social Media Optimization) is worse. Well designed sites with good content or inherent authority get the top positions in the search engine results. Every time. Period. End of paragraph.

Don't pay for SEO. Instead, pay for a good site design (or redesign) or hire a writer to produce quality content.

Why people hate SEO... (and why SMO is bulls$%t) - The Jason Calacanis Weblog: "There are some whitehat SEO firms out there I know, but frankly the whitehat SEO companies are simply doing solid web design so I don't consider them SEO at all. SEO is a tainted term and it means 'gaming the system' to 90% of us. Now, if you make great content, keep your page design clean, and stick with it you're gonna do just fine in the rankings. Don't smoke the SEO-crack... you'll just wind up chasing your tail as digg and Google close the tiny SEO loopholes and put your domain on the black list."
 
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Name: Ken Heutmaker
Location: Seattle, Washington, US
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